what is technical SEO
What Is Technical SEO? Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of improved organic rankings. Important elements of technical SEO include crawling, indexing, rendering, and website architecture. Why Is Technical SEO Important? You can have the best site with the best content. But if your technical SEO is messed up? Then you’re not going to rank. At the most basic level, Google and other search engines need to be able to find, crawl, render and index the pages on your website. Search engines need to be able to find, crawl, render & index the pages on your website. How Can You Improve Your Technical SEO? Like I said, “Technical SEO” isn’t just crawling and indexing. To improve your site’s technical optimization, you need to take into account: Java script XML sitemaps Site architecture URL structure Structured data Thin content Duplicate content Hreflang Canonical tags 404...